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Braccialini
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FASHION BLOG
BRANDS AND THE HISTORY OF FASHION  
28-APR-2026
Massimo Braccialini: The Freedom to Create, in the Spirit of Carla Braccialini.

BACK  item 223 of 888 
 
Braccialini Black Looney Tunes Bugs Bunny Backpack with Fresh Carrot Juice Print and Carrot Charm
Brand: Braccialini
Braccialini Black Looney Tunes Bugs Bunny Backpack with Fresh Carrot Juice Print and Carrot Charm LT311-YY-100-UNI
               
€ 279,00
Club price: €251,00

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Availability: in stock in Italy
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Product code: LT311-YY-100-UNI
HS customs code: 4202.32.10 (for calculating customs duty for non-EU countries)
Materials: polyurethane (Polisynt)
Accessories: dust bag
Color: black background, multicolor print
Type: Backpack
Dimensions: Medium
Height, cm./ inches: 30 cm. / 11.8"
Width, cm./ inches: 11 cm. / 4.3"
Length, cm./ inches: 25 cm. / 9.8"
Handles height (drop), cm./ inches: 8 cm. / 3.1"
Condition: This item is authentic, new, with labels.


Cheerful, playful and instantly recognisable, this TUA BRACCIALINI × Looney Tunes backpack revisits the much-loved line in a bolder, more contemporary colourway. Instead of a light background, this version features elegant black, providing the perfect backdrop for the lively front design dedicated to Bugs Bunny and his unmistakable world of carrots.

The front has the carefree feel of an illustrated vintage-style poster: Bugs Bunny smiles alongside a carton of carrot juice, a glass with a straw and a generous bunch of fresh carrots. The phrases “Fresh Carrot Juice”, “Served cold with a straw”, “100% Natural Taste” and the large BUGS BUNNY lettering create a lively, colourful composition full of personality.

The black background gives the backpack a stronger character than the white version and makes the orange, green and red details of the print appear even brighter. At the top, the gold-tone TUA BRACCIALINI logo adds a refined touch to a youthful, collectible design.

Completing the backpack is an irresistible coordinated accessory: instead of a waffle charm, this version features a playful carrot-shaped pendant charm, perfectly matched to the front artwork. Attached to the backpack as a decorative accent, it adds an original, fun and immediately noticeable detail.

The silhouette remains compact, softly structured and feminine, with rounded lines that make the backpack practical and comfortable to wear. A zip closure, top handle and adjustable shoulder straps make it ideal for everyday use, while a practical zipped pocket on the back keeps frequently used essentials within easy reach.

The interior is finished with the signature pink BRACCIALINI logo lining, an iconic brand detail that brings a lively touch to the inside as well. Storage is organised with one open pocket and one zipped pocket. Protective metal feet on the base help shield the bottom when the backpack is set down.

Product details

  • Collection: Looney Tunes for BRACCIALINI
  • Line: Ami LT
  • Type: women’s backpack
  • Character: Bugs Bunny
  • Main colour: black
  • Decorative theme: carrot juice and fresh carrots
  • Front design: Bugs Bunny with a juice carton, glass with straw and carrots
  • Decorative lettering: “Fresh Carrot Juice”, “Served cold with a straw”, “100% Natural Taste”, “BUGS BUNNY”
  • Logo: gold-tone TUA BRACCIALINI at the top
  • Shape: rounded, compact and feminine
  • Closure: zip
  • Handle: top handle
  • Shoulder straps: adjustable
  • Rear pocket: zipped
  • Lining: pink with brand logos
  • Interior pockets: 1 open pocket and 1 zipped pocket
  • Base: protective metal feet
  • Accessory: carrot-shaped pendant charm
  • Condition: authentic product, new with tags
  • Style: playful, colourful, illustrated and collectible

Dimensions

  • Height: 30 cm
  • Length: 25 cm
  • Depth: 11 cm

Matching accessory

  • Type: decorative charm
  • Shape: carrot
  • Use: decorative accessory to attach to the backpack
  • Special feature: perfectly echoes Bugs Bunny’s carrot-juice theme

History and identity of the BRACCIALINI brand

BRACCIALINI was founded in Florence in 1954 through the creativity of Carla and Roberto Braccialini. From a small artisan workshop, the brand grew into one of the most original names in Italian leather goods, renowned for transforming bags and accessories into genuine visual stories.

The BRACCIALINI universe is defined by imagination, colour, attention to detail and storytelling: flowers, animals, journeys, cities and characters become the stars of creations designed to stand out. The TUA BRACCIALINI line interprets this heritage in a fresher, more everyday way while preserving the creative spirit of the Florentine maison.

The collaboration with Looney Tunes fits naturally into this identity: some of animation’s most beloved characters meet BRACCIALINI’s playful design language, creating original, collectible accessories full of personality. In this black Bugs Bunny and carrot version, the backpack combines practicality and humour with a style all its own.


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