+39_342_1427879   info@air-fashion.com    
Your language
Your currency

    Register me  

  SHOPPING CART


 FASHION BLOG


 NEWS   TRENDS, COLLECTIONS & FASHION SHOWS   FASHION LIFESTYLE   BRANDS AND THE HISTORY OF FASHION
 Quick Find 


 FASHION LIFESTYLE  


  go to another press releases  

GRANDMA’S TREASURE CHEST: VINTAGE STYLE FROM THE 1920S TO THE 1980S.

* Our blog air-fashion.com is not an official news agency in accordance with Italian (EU) law 62/2011. If the published news or images violate any copyright, just write to us and they will be removed immediately.


The new arrivals of designer women's & men's bags

Braccialini

M*BRC

Blumarine

Cuoieria Fiorentina

M*BRC

Sometimes you don’t need to chase the latest collections in fashion boutiques to look extraordinary and stand out. To find an on-trend outfit, you can often look in grandma’s wardrobe.

That’s because many designers draw inspiration from vintage fashion. Creative teams at houses like Versace, Tory Burch, Dolce & Gabbana and Isabel Marant revive past trends and make them feel current again.

Over the last decade, the style known as “vintage” has become increasingly popular among younger generations.

Here you’ll find a clear overview of what this style is, how to build a vintage look, and which garments from the last century are back in fashion.

Background (Historical context)

The word “vintage” entered common usage from the wine world, where it indicated a high-quality year aged under ideal conditions. Over time, it came to describe accessories, clothing and cars from earlier eras that retain their value and charm.

Vintage first became fashionable in the 1950s, when style lovers wore pieces from thirty years before. A new boom came in the 1990s, when stars such as Kate Moss, Dita Von Teese and Renée Zellweger embraced archival looks. Today, affection for vintage remains strong and widely shapes modern trends.

Vintage echoes the aesthetics of the previous century, but the best pieces never look stale. High-quality vintage often includes exceptional items. While some designers recreate earlier looks using new materials, purists argue that contemporary replicas can’t fully capture the aura of originals from the 20th century.

How to create a vintage look

Follow these guidelines to choose the right era pieces and build a vintage style:

  • “Vintage” garments or accessories are original items at least 30 years old that embody a clear trend from their era.
  • Typically, vintage refers to items made between the 1920s and the 1980s and preserved in good condition—not newly produced pieces.
  • One-of-a-kind, made-to-measure items are incredibly valuable—whether by a designer or an atelier of the time. Likewise, a well-preserved dress sewn by your grandmother in the fashion of her day can be a treasure.
  • Choose a decade and a style direction. Vintage is often grouped by decades (e.g., the 1920s, the 1960s, etc.).

There are two main directions in vintage:

  • Classic vintage — top-quality pieces from historic designer collections. These retain original fabrics, lace and embellishments; their look clearly signals value.

Chanel suit / 1965 Chanel

  • Neo-vintage — new garments that faithfully emulate period pieces. Designers craft modern collections with contemporary materials while recreating historical styles, silhouettes and trims.

“Modern” vintage

“Vintage” decades (The decades of vintage)

The 1920s

A time of freedom and transformation in women’s image. Haircuts grew short as hemlines rose. Simple knee-length dresses and skirts in satin, silk and velvet showcased legs—and shoes became part of the statement.

modern interpretation

The 1930s

Glamour and shine. Dresses sculpted the waist and highlighted the décolletage; fur and fine jewellery signalled luxury. Eveningwear embraced rich materials and dramatic details—lacquered finishes, velvet, leather and fur accents.

modern interpretation

The 1940s

A challenging decade that shaped fashion needs. Women favoured practical, functional clothing with hints of military tailoring. Decoration was pared back; dark palettes and utility silhouettes dominated everyday wardrobes.

modern interpretation

The 1950s

The return of overt femininity: full circle skirts with fitted bodices—or, conversely, suits with narrow pencil skirts. Accessories grew in importance: small hats, handbags, pearls and brooches.

modern interpretation

The 1960s

A radical shift: boyish short haircuts, the first daring miniskirts above the knee, and striking footwear. Platforms, stilettos and wide-top ankle boots entered the scene.

modern interpretation

The 1970s

Flared trousers defined casual style alongside plaid shirts, tunics and ethnic-pattern knits. Vintage blue jeans and sneakers became status staples across men’s and women’s wardrobes, while hippie spirit spread worldwide in crochet and natural fabrics.

modern interpretation

The 1980s

An era of sporty ease. Classic tailoring filtered into daywear: restrained colours, simple jackets and skirts. Lingerie-inspired tops appeared in office looks, while off-duty wardrobes embraced athletic styles. Denim and sneakers won over leisure time.

modern interpretation

Now you can choose the vintage direction you love and curate the right clothes and accessories!

FAQ — Vintage frequently asked questions

What’s the difference between vintage and retro? Vintage is an original period piece; retro is a contemporary item inspired by the past. Both can be elegant, but only vintage has historical value.

How old must a garment be to count as vintage? Generally at least 20–30 years. Many collectors consider 1920s–1980s pieces as “true vintage”.

How do I check authenticity? Inspect labels, seams, linings, zips and buttons; look for age-appropriate wear. Be wary of items that look “too perfect”.

How do I style it without looking costumed? Limit the number of historical pieces and mix in minimal, modern items. A period dress with clean sneakers and a current coat always works.

Where to buy quality vintage? Specialist stores, curated markets, maison archives and platforms with authentication. Always check return policies and seller reputation.

How to care for vintage? Prefer dry cleaning for silk, wool and velvet. Store in breathable covers, avoid direct light and humidity, and use hangers that respect the garment’s shape.

Is neo-vintage less valuable? Not necessarily: it offers easier fit and maintenance—perfect if you want the period look with modern comfort.

Which accessories instantly read “vintage”? Structured handbags, pearls, silk scarves, high-waisted belts, cat-eye or oversized glasses depending on the decade.



* Our blog air-fashion.com is not an official news agency in accordance with Italian (EU) law 62/2011. If the published news or images violate any copyright, just write to us and they will be removed immediately.



Comments

Name
E-mail
Comment text



 go to another press releases  

Furla’s Muses: The Elements of Beauty — Earth, Water, Fire, Air, and Ether
11-OCT-2025

John Richmond: history, brand creation, rock, gothic, dark and punk style
06-SEP-2025

The Fascinating History of Handbags: From Ancient Rome to Modern Luxury
10-JUL-2025

Fashion Accessories Inspired by Art: Unique Bags and Collections
09-JUL-2025








Italiano     English     Русский     Deutsch     Español     Français     العربية     日本語     中文     Português

© Copyright AIRFASHION 2012-2023 | Copyright reserved. Full or partial reproduction of images without written permission is prohibited.
D’Addazio S.r.l.s. & Via Roma SN - 64011 Alba Adriatica (TE) - Italy
Tel.: +39_342-_1427879, +39_0861-_751297; Fax: +39_178-_2710534 info@air-fashion.com
P.Iva IT02028150676 - iscriz. alla camera di commercio N° REA TE-173257 PEC: daddazio.srls@pec.it

By continuing to browse this website you are consenting to the use of cookies for the purpose of facilitating access to the control panel on the website.
For more information and to manage the preferences of your browser regarding cookies: read here. Read Privacy