GRANDMA’S TREASURE CHEST: VINTAGE STYLE FROM THE 1920S TO THE 1980S.
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Sometimes you don’t need to chase the latest collections in fashion boutiques to look extraordinary and stand out. To find an on-trend outfit, you can often look in grandma’s wardrobe. That’s because many designers draw inspiration from vintage fashion. Creative teams at houses like Versace, Tory Burch, Dolce & Gabbana and Isabel Marant revive past trends and make them feel current again. Over the last decade, the style known as “vintage” has become increasingly popular among younger generations. Here you’ll find a clear overview of what this style is, how to build a vintage look, and which garments from the last century are back in fashion.
Background (Historical context) The word “vintage” entered common usage from the wine world, where it indicated a high-quality year aged under ideal conditions. Over time, it came to describe accessories, clothing and cars from earlier eras that retain their value and charm. Vintage first became fashionable in the 1950s, when style lovers wore pieces from thirty years before. A new boom came in the 1990s, when stars such as Kate Moss, Dita Von Teese and Renée Zellweger embraced archival looks. Today, affection for vintage remains strong and widely shapes modern trends. Vintage echoes the aesthetics of the previous century, but the best pieces never look stale. High-quality vintage often includes exceptional items. While some designers recreate earlier looks using new materials, purists argue that contemporary replicas can’t fully capture the aura of originals from the 20th century. How to create a vintage look Follow these guidelines to choose the right era pieces and build a vintage style:
There are two main directions in vintage:
Chanel suit / 1965 Chanel
“Modern” vintage “Vintage” decades (The decades of vintage) The 1920s
A time of freedom and transformation in women’s image. Haircuts grew short as hemlines rose. Simple knee-length dresses and skirts in satin, silk and velvet showcased legs—and shoes became part of the statement.
modern interpretation The 1930s
Glamour and shine. Dresses sculpted the waist and highlighted the décolletage; fur and fine jewellery signalled luxury. Eveningwear embraced rich materials and dramatic details—lacquered finishes, velvet, leather and fur accents.
modern interpretation The 1940s
A challenging decade that shaped fashion needs. Women favoured practical, functional clothing with hints of military tailoring. Decoration was pared back; dark palettes and utility silhouettes dominated everyday wardrobes.
modern interpretation The 1950s
The return of overt femininity: full circle skirts with fitted bodices—or, conversely, suits with narrow pencil skirts. Accessories grew in importance: small hats, handbags, pearls and brooches.
modern interpretation The 1960s
A radical shift: boyish short haircuts, the first daring miniskirts above the knee, and striking footwear. Platforms, stilettos and wide-top ankle boots entered the scene.
modern interpretation The 1970s
Flared trousers defined casual style alongside plaid shirts, tunics and ethnic-pattern knits. Vintage blue jeans and sneakers became status staples across men’s and women’s wardrobes, while hippie spirit spread worldwide in crochet and natural fabrics.
modern interpretation The 1980s
An era of sporty ease. Classic tailoring filtered into daywear: restrained colours, simple jackets and skirts. Lingerie-inspired tops appeared in office looks, while off-duty wardrobes embraced athletic styles. Denim and sneakers won over leisure time.
modern interpretation Now you can choose the vintage direction you love and curate the right clothes and accessories! FAQ — Vintage frequently asked questionsWhat’s the difference between vintage and retro? Vintage is an original period piece; retro is a contemporary item inspired by the past. Both can be elegant, but only vintage has historical value. How old must a garment be to count as vintage? Generally at least 20–30 years. Many collectors consider 1920s–1980s pieces as “true vintage”. How do I check authenticity? Inspect labels, seams, linings, zips and buttons; look for age-appropriate wear. Be wary of items that look “too perfect”. How do I style it without looking costumed? Limit the number of historical pieces and mix in minimal, modern items. A period dress with clean sneakers and a current coat always works. Where to buy quality vintage? Specialist stores, curated markets, maison archives and platforms with authentication. Always check return policies and seller reputation. How to care for vintage? Prefer dry cleaning for silk, wool and velvet. Store in breathable covers, avoid direct light and humidity, and use hangers that respect the garment’s shape. Is neo-vintage less valuable? Not necessarily: it offers easier fit and maintenance—perfect if you want the period look with modern comfort. Which accessories instantly read “vintage”? Structured handbags, pearls, silk scarves, high-waisted belts, cat-eye or oversized glasses depending on the decade. * Our blog air-fashion.com is not an official news agency in accordance with Italian (EU) law 62/2011. If the published news or images violate any copyright, just write to us and they will be removed immediately. |

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